images/Ideacation2023_e3.jpg

 

Marking the 26th anniversary of IFTM
Tourism Education and Training Base for the Greater Bay Area

To catalyse wider technology adoption in the digital economy era, the Idea-cation @ IFTM 2021 is launched to elicit novel technological solutions to address business challenges and opportunities arisen from the “Tourism+” initiative.

Idea-cation @ IFTM aims to seek innovative and viable solutions tailored for our industries (e.g. tourism, hospitality, F&B, MICE, retail). Through our three-day-two-night (3D2N) on-campus event, participants will be meeting new friends, pitching their innovative ideas, and having great fun while gaining new insights from industry/academic experts.
Mentors will be assigned to individual teams for furnishing ideas and boosting teams’ competence level. Guest speakers will also be invited to share their insights on business innovation.

Meet, Exchange, Edutainment, Staycation, Fun
 
 

 









  

Mentorship


     
Snow
Dr. Soey Lei
Dr. Soey Lei’s research interests focus on the impact of technology innovations on consumer behaviour. She is currently working a number of projects related to AI, mobile communication, and smart tourism.
Forest
Dr. Vicky Chen
Dr. Vicky Chen is from cultural heritage related educational and research background. Her research interests include cultural tourism, smart tourism and smart city development.
Mountains
Dr. Soey Lei
Dr. Soey Lei’s research interests focus on the impact of technology innovations on consumer behaviour. She is currently working a number of projects related to AI, mobile communication, and smart tourism.



Snow
Dr. Soey Lei
Dr. Soey Lei’s research interests focus on the impact of technology innovations on consumer behaviour. She is currently working a number of projects related to AI, mobile communication, and smart tourism.
Forest
Dr. Vicky Chen
Dr. Vicky Chen is from cultural heritage related educational and research background. Her research interests include cultural tourism, smart tourism and smart city development.
Mountains
Dr. Soey Lei
Dr. Soey Lei’s research interests focus on the impact of technology innovations on consumer behaviour. She is currently working a number of projects related to AI, mobile communication, and smart tourism.



Snow
Dr. Soey Lei
Dr. Soey Lei’s research interests focus on the impact of technology innovations on consumer behaviour. She is currently working a number of projects related to AI, mobile communication, and smart tourism.
Forest
Dr. Vicky Chen
Dr. Vicky Chen is from cultural heritage related educational and research background. Her research interests include cultural tourism, smart tourism and smart city development.
                                                                                                        


                                                                               


  • Mode of participationIn-person
    In-person
  • Where to stay?
    IFTM Educational Hotel - Pousada de Mong-Há
  • Who may participate?
     All aged 18 years or above are welcome — university students, alumni, and/or working professionals
  • Team size
    No more than 4 members per team
  • Working languages
    Mandarin, Cantonese, and/or English
  • Shortlisting for finalists
    A maximum of 10 teams
  • Entry fee (non-refundable)
     MOP680 per person (shared accommodation with breakfast, welcome dinner, seminars and mentorship, site visits, and closing   refreshment included. Single room supplement of MOP300 per person)
  • Prizes and awards
     Championship:
    MOP $10,000
    •IFTM Ideation Lab Pass (12 months)
    One night stay at Pousada de Mong-Ha in a 2-bedroom suite, including breakfast for 4 pax

    1st runner-up:
    MOP $7,500
    •IFTM Ideation Lab Pass (6 months)
    One night stay at Pousada de Mong-Ha in a 1-bedroom suite, including breakfast for 2 pax

    2nd runner-up:
    MOP $5,000
    •IFTM Ideation Lab Pass (3 months)
    One night stay at Pousada de Mong-Ha in a deluxe room, including breakfast for 2 pax




Application and Payment

-          Online Application (deadline: 23:59:59 on XX October 2021)

-          A one-page document template, called the “Problem Statement”, is available for download. Click here to download.

-          Finalists will be announced on XX October 2021 and they will receive payment instruction by then (payment deadline: 23:59:59 on XX October 2021). All payments are non-refundable unless the event is cancelled by IFTM.

 

Pitching (Expected Output)

-          Finalist teams are expected to participate fully in this 3D2N idea-cation to flesh out their initial proposal into a more concrete plan.

-          Finalist teams will then pitch their ideas on the last day with visuals which can come in a variety of formats.

-          Judges will evaluate both the pitching performance and the visuals to determine the Champion, 1st Runner-up and 2nd Runner-up.

 

Evaluation Process

Tentative Programme:

 

Terms and Conditions

 

a.    The idea submitted by participants should never be used in other competition or similar events previously. Plagiarism is strictly prohibited. Once found, the participants will result in disqualification.

b.    Business plan should include not more than ___ slides and ____ minutes of pitching, participants should be ready for possible online broadcasting coverage of the event.

c.    IFTM does not hold any responsibility in any legal violation related to the participants during and after this event.

d.    IFTM may include participants’ materials in its promotional campaign.

e.    IFTM does not claim any ownership of participants’ materials but may approach for participants for further collaboration opportunities on a mutually agreed basis.

f.     IFTM would not return any materials submitted by participants after the competition.

g.    All the information collected during the process will only be used for this competition and its related activities. Personal data is managed and protected carefully under Macao’s privacy law (details to be inserted).

h.    In case of any dispute, IFTM reserves the rights for final decision.

i.      There is not any refund policy available for this event.

j.      The arrangement of this activity may be changed, cancelled or rescheduled without prior announcement.

k.    In the event of inconsistency or conflict between the English and Chinese versions, the Chinese version shall prevail for all purposes.

 

 

Organised by:

 

In partnership with:

 

In-person

All aged 18 years or above are welcome — university students, alumni, and/or working professionals

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